As we grow older, our skin changes too. And as our skin changes, we should also adapt and change our skincare routine accordingly. Understanding what your skin craves at each decade can help you maintain a healthy, radiant complexion.
In India, where heat, humidity, pollution, and hard water affect us daily, your skin faces a unique set of challenges. What worked in your teenage years may feel useless now. That’s why tuning into your skin’s evolving needs is the first step to feeling confident and radiant—at any age.
At WHITE SLATE, we believe skincare should adapt with you—gently, effectively, and beautifully. Whether you’re battling breakouts or embracing fine lines, here’s how your skin changes through the decades—and how our clean, effective products support you every step of the way.
Teen Years (13–19): Learning to Control Oil & Breakouts
This is the age of hormonal chaos and your skin often reflects that. Increased oil production, clogged pores, blackheads, and breakouts are extremely common during adolescence.
What Your Skin Needs:
- Gentle Cleanser: A mild, sulfate-free face wash that can clean without over-drying.
- Exfoliation (1–2 times a week): To unclog pores and prevent blackheads.
- Oil-free Moisturiser: Yes, even oily skin needs moisture. Just choose a lightweight, non-comedogenic option.
- SPF: Teenagers generally skip sunscreen, but if you use sunscreen daily now then it prevents early signs of aging in your 30s.
How WHITE SLATE Helps:
Start with our Mild Face Wash, enriched with Vitamin E. It’s gentle enough for daily use, yet effective in removing excess oil without stripping your skin.
Follow it up with WHITE SLATE’s Oil-Free Daily Moisturiser, specially formulated for young, breakout-prone skin. It keeps your skin hydrated without triggering more pimples.
And don’t skip our Hydrating Glow Sunscreen SPF 50, lightweight, non-greasy, and perfect for everyday wear.
20s: Take care of your skin now and prevent future damage.
Maintaining that natural glow while preventing early signs of aging. Think stress, sun exposure, and late nights can damage your skin.
What Your Skin Needs:
- Antioxidants (like Vitamin C)
- Light hydration
- Early eye care
- Sun protection, always
How WHITE SLATE Helps:
This is where our Quick Magic Toner steps in—packed with hydrating and balancing ingredients, it preps your skin beautifully post-cleansing.
For that smooth skin, our Exfoliating face and body polisher will be your skin’s best friend—it targets dullness and helps fade early pigmentation.
Pair it with our Ultra-Light Gel Moisturizer for all-day hydration without the heaviness.
30s: Chasing Glow & Fighting Fine Lines
Your 30s are a glow chase. Skin begins to lose its bounce, and you may notice dullness, fine lines, or uneven texture creeping in. Don’t skip night care. Nighttime is when your skin does most of its healing.
What Your Skin Needs:
- Retinol or Bakuchiol (gentle alternatives)
- Brightening ingredients like Niacinamide or Vitamin C
- Hydration + Exfoliation combo
- Firming care
How WHITE SLATE Helps:
Our CTM Trio, thoughtfully packed in a travel-friendly jute pouch, is designed for busy lives and glowing skin.
- Cleanser: Gentle yet effective.
- Toner: Refines and refreshes.
- Moisturizer: Packed with nourishing ingredients for a dewy finish.
Add our Day/Night Silk Cream infused with ceramides and bakuchi, to repair and restore overnight.
40s: Firm, Rejuvenate & Protect
Collagen is declining, and you might notice sagging, deeper wrinkles, and age spots. Your skin demands nourishment and targeted repair.
What Your Skin Needs:
- Peptides, Niacinamide
- Thicker, richer creams
- Consistent SPF
- Layered hydration
How WHITE SLATE Helps:
Use Magical Toner twice a day.
Pair it with our Silk Cream, a powerhouse blend of hydrolyzed silk, ceramides, and 8 super ingredients including bakuchi—known for its natural anti-aging properties.
Use daily for soft, plumped-up skin that feels luxurious and looks vibrant.
50s & Beyond: Embracing Moisture & Skin Comfort
This is the hydration era. With hormonal changes, your skin might feel thinner, drier, and more fragile.
What Your Skin Needs:
- Rich, nourishing creams
- Gentle exfoliation
- Barrier-repairing ingredients
- Minimal, effective routine
How WHITE SLATE Helps:
In your 50s, moisture is your mantra. Our Silk Cream becomes your go-to essential, sealing in moisture and making your skin barrier stronger.
Use it morning and night, paired with our Gentle Cleanser that doesn’t strip your skin.
Why WHITE SLATE?
Because your skin deserves skincare that evolves with you. We don’t believe in one-size-fits-all formulas—we believe in clean, effective, science-backed solutions tailored to each stage of life.
- Safe Ingredients
- Non-irritating Formulas
- Cruelty-Free & Transparent
- Designed for Indian Skin & Climate
At WHITE SLATE, we believe your skin tells your story—and we’re here to make sure it’s a glowing one.
